Founder Dylan, driven by his affection for fashion and, meticulously observed and learned from his encounters with fashion and street culture since his debut.

In his quest for distinctive styles, he birthed D.DESIRABLE - a name that fuses the capital 'D' derived from his name's pinyin "棣" and the word Desirable.

This name encapsulates Wang's aspirational vision for the brand: every creation aims to delight, embodying desirability and worthiness.